Wednesday, September 13, 2006

Boom or Doom?

Yesterday the Denver press reported that Tucker Hart Adams prognosticated a national recession, and one to start here in Denver in 2007. She was right in 2001 and may well be correct again, however, she has been wrong more often than right. After all, didn't we just get word that Lockheed is hiring 600 for a new project? Layoffs are not in the news. And there are still quite a few "HELP Wanted" signs in the area. The prognosis does not fit the current reality, but I do not have nor do I want to know all she knows. My brain would cramp!

However, lets get real. Too much of our lives are spent focusing on the negative and the press loves to tells us all the bad things going on. In fact, this is big news on all the local channels right now. The real estate truth is folks always need to sell and others always need to buy. This process just gets longer and more drawn out when the market becomes lethargic instead of energetic.

What can a seller expect? A longer marketing period is first. Needing to be more aggressively (closer to the bottom line) priced is number 2. Fewer showings after the first couple of weeks with less feedback from agents who are tired of working with Buyers who won't buy. And while advertising looks like it will sell a house, a Realtor who understands marketing and where the customer comes from.

By the way: Who is a Realtor's customer? Is it the Buyer or Seller? They should be clients and connected to the Realtor with an agreement. So who keeps bringing clients to the Realtor's store? Other Realtors are my customers. So your Realtor's reputation becomes even more critical. If he/she is known as a hard case in the business, does not participate in Realtor organizations, or is a part timer or newbie in the business, their desire to serve may not be enough to get your home sold. Experience and longevity should be a major factor in choosing that Realtor to represent you.

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